SENIOR MARKETING TECHNOLOGY PRODUCT MANAGER
Company: Workday
Location: Pleasanton
Posted on: October 30, 2024
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Job Description:
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When
our founders met at a sunny California diner, they came up with an
idea to revolutionize the enterprise software market. And when we
began to rise, one thing that really set us apart was our culture.
A culture which was driven by our value of putting our people
first. And ever since, the happiness, development, and contribution
of every Workmate is central to who we are. Our Workmates believe a
healthy employee-centric, collaborative culture is the essential
mix of ingredients for success in business. That's why we look
after our people, communities and the planet while still being
profitable. Feel encouraged to shine, however that manifests: you
don't need to hide who you are. You can feel the energy and the
passion, it's what makes us unique. Inspired to make a brighter
work day for all and transform with us to the next stage of our
growth journey? Bring your brightest version of you and have a
brighter work day here.
About the Team
The Marketing Technology team operates as the implementer and
stewards of the technology that equips our Marketing team. Our work
impacts workmates and the public alike, and ranges from traditional
engineering challenges to broad, multi-organizational problem
solving efforts. We seek excellence in all that we do, ensuring
that our solutions are not only effective externally - but also
empower the marketers who use them!
About the Role
We are looking for a driven, passionate Product Manager for our
Marketing Technology team. This role will help shape and execute on
the vision, implementation, and day-to-day enablement of the
Marketing technology products. This role will also have a specific
focus on technologies that enable audience management, segmentation
and activation like the CDP, Journey Optimizer, LiveRamp and our
AdTech stack. Individuals will work with various teams across the
Organization, such as Marketing, Sales, Business Technology, as
well as external vendors to drive the impact that technology can
have on our overall business. This role will work to remain
up-to-date on current technologies and best practices in order to
empower others, push the organization, and take individual action
on new capabilities to solve real marketing challenges.
Responsibilities:
You will lead the strategic evolution of the Omni channel and Media
Tech stack, driving its transformation to harness data more
effectively for highly targeted, relevant, and efficient campaigns.
By proactively identifying opportunities and guiding technology
integrations, you will shape the future of user engagement,
ensuring that the tech stack delivers the next best experience for
our audience. Collaborating with key stakeholders, you will steer
the development and optimization of the stack to deliver impactful
business outcomes.
Basic Qualifications
Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any
additional locations are listed below. Workday pay ranges vary
based on work location. As a part of the total compensation
package, this role may be eligible for the Workday Bonus Plan or a
role-specific commission/bonus, as well as annual refresh stock
grants. Recruiters can share more detail during the hiring process.
Each candidate's compensation offer will be based on multiple
factors including, but not limited to, geography, experience,
skills, job duties, and business need, among other things. For more
information regarding Workday's comprehensive benefits, please
click here.
Primary Location: USA.CA.Pleasanton
Primary Location Base Pay Range: $164,000 USD - $246,000 USD
Additional US Location(s) Base Pay Range: $136,800 USD - $246,000
USD
Our Approach to Flexible Work
With Flex Work, we're combining the best of both worlds: in-person
time and remote. Our approach enables our teams to deepen
connections, maintain a strong community, and do their best work.
We know that flexibility can take shape in many ways, so rather
than a number of required days in-office each week, we simply spend
at least half (50%) of our time each quarter in the office or in
the field with our customers, prospects, and partners (depending on
role). This means you'll have the freedom to create a flexible
schedule that caters to your business, team, and personal needs,
while being intentional to make the most of time spent together.
Those in our remote home office roles also have the opportunity to
come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for
employment qualified applicants with arrest and conviction
records.
Workday is an Equal Opportunity Employer including individuals with
disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your
connection at Workday about our Employee Referral process!
Keywords: Workday, Petaluma , SENIOR MARKETING TECHNOLOGY PRODUCT MANAGER, Executive , Pleasanton, California
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